A discussion on Bubblews (a platform I write for) sparked this post. It was posited that comments created linkbacks to our profiles and posts. This draws search traffic as links are channels, so to speak. They act like magnets attracting search indexing. Here's a tutorial to cash in on SEO, making links of keywords. But just remember, too much of a good thing is too much. Sprinkle keywords in the post. Season lightly. Keyword stuffed posts look contrived and spammy. I made that mistake accidentally with a few old articles. We were taught then to use more. Now received wisdom is, one per paragraph or every 100 words. Writing for the Web 101 Keywords, SEO, Unique Tags, Oh My!